Tag Archives: transport companies

A Case Study on Lindsay Australia Limited

Lindsay Australia Limited, which listed on the ASX in December 2002, is an integrated transport, logistics and rural supply company. Lindsay Australia is an expanding force in Australia’s transport and logistics sector. The company’s growth strategy is centered around providing a range of “end to end” services to the food processing, food services, fresh produce, rural and horticultural sectors.



A Case Study on Lindsay Australia Limited

The company’s extensive east coast network of 28 depots and refrigerated warehouses, was created following the merger of one of Australia’s largest private transport companies, Lindsay Brothers Transport, and P&H Rural Supplies on 16 December 2002. With 28 depots across the eastern sea board of Australia accessing core business applications via Microsoft Terminal Services, Lindsay Australia faced an increasing need to provide reliable and fast printing to its operations staff..

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Filed under Logistics & Distribution, Operations, Supply Chain

Case Studies on Motor Coach Industries to Debut New Luxury Coach Bus

The client Motor Coach Industries International Inc. (MCII) is a bus manufacturing company based in Schaumburg, Illinois, United States. The company is a leading participant in the North American coach bus industry and the current market leader in semi-luxury bus segment. Their customers are typically passenger transport companies who carry passengers over long distances.

Case Studies on Motor Coach Industries to Debut New Luxury Coach Bus

Currently MCII has a luxury coach bus product called “Speed” in the market and is their best selling product line. They have another product being developed called “Velocity” that they plan to launch very soon. However, they are not sure if there will be acceptance for the new product from the customers. You are a consultant hired by the CEO of MCII, and your task is to help them understand how to convince the customer to buy the new “Velocity” bus. Click here to read more…

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Filed under Assorted, Industry Specific Cases