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Case Study on GreatCall Inc

By implementing these new IT solutions, we were able to keep up with our tremendous growth and provide the services that our customers expect and deserve.”
- Ray Morris, Chief Operating Officer, GreatCall Inc.



Business Needs: GreatCall, Inc., of Del Mar, California, is a mobile virtual network operator (MVN0) that developed a cell phone and service targeted to Baby Boomers and seniors. Its offerings proved so popular that the company was experiencing enormous growth on a monthly basis. GreatCall’s patchwork system of internally developed and off-the-shelf products for order entry, catalogs, receivables, collections, customer-contact management and other operations simply was overwhelmed.



Case Study on GreatCall Inc


Solution: GreatCall found solutions that were good at billing or order entry, others that worked well for product catalog or customer care, but none that worked comprehensively for all billing and operations areas. Then they found CostGuard XG, offered by Info Directions of Rochester, New York. GreatCall determined that Info Directions had the most comprehensive platform with CostGuard XG and could also perform the most complete integration with external applications — one of the many benefits of building on the Microsoft .NET framework…
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Case study on Subway sandwich restaurant


A 16 store franchise in Buffalo/Rochester New York, the goal was to generate more business using its current customer base through the “My Subway Mobile” program. The program was promoted through marketing brochures at restaurant cash points and Subway radio and television campaigns in the area.

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