The Inspirational Presenter course was developed by Paul Z Jackson and Mark McKergow, originally for a UK Energy Company, where it ran 3-4 times a year for about 4 years; it was also adopted by several others organisations in the UK.
Jackson and McKergow were noted for their innovative approach to training, exemplified in their Accelerated Learning for Trainers program. Paul’s background includes experience as a theatre director, BBC producer, journalist and founder of several impro comedy performing groups – all of which contributed to the original and distinctive elements in the IP course.
How it started: Richard, a young manager in a marketing team, had identified a problem within the organisation. The presentations he was attending were dull and predictable. Each presenter would put forward a logical case from beginning to end, illustrated by a wordy set of Powerpoint slides. There was little passion, no surprise and hardly any audience interaction – perhaps just time for a few questions towards the end. The experience was certainly deadening for the spectators and probably for the presenter too. Click here to read more…
Tag Archives: Ip Course
by Bhumik | August 28, 2012
Case Study of Inspirational Presentation Skills
Filed under Concepts, Free Cases, General Management, Organizational Behaviour
Tagged as Accelerated Learning, Audience Interaction, Bbc, case study, Comedy, Distinctive Elements, Energy Company, Inspirational Presentation, Inspirational Presentation Skills, Ip Course, Journalist, marketing team, Passion, Paul Z Jackson, powerpoint slides, Presentation Skills, Spectators, Study Skills, Surprise, Theatre Director, Uk Energy