Learning-Driven Factors, constructs that show the intrinsic value of the instructional materials to the end-user, have been found to be fundamental in improving a learner’s higher order cognitive skills needed to communicate technical concepts like those in Information Technology (IT). Communicating IT concepts at the graduate level could be a difficult albeit challenging task when faced with a heterogeneous class made of students with varied backgrounds in IT.
One tool that has been identified as helping students understand complex technology concepts is multimedia instructional materials. This research investigates the perceptions of graduate business students on improvement of their higher-level cognitive skills when they participated in a multimedia based case study that involved making a multimillion decision to implement a new POS system at the Chick-fil-A food chain.Click here to read more…
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