Tag Archives: Football Club

A Case Study of European Football Clubs: Financial Markets

Abstract: This study analyses the performance of European football clubs which undergo an initial public offering (IPO). We use a unique time-series and cross-section dataset consisting of domestic and international performance data to develop an event study to investigate the effects of a football club’s on-field performance before and after the IPO.



A Case Study of European Football Clubs: Financial Markets

The study follows from the observation that, as financial markets are expected to exhibit a positive influence on the economy as a whole, football clubs who access these markets should benefit as well. However, the conclusions of our study are similar to those in the corporate finance literature, where firms who undertake an IPO find their stock price underperforming similar firms in the medium term. Using our metric, football clubs have a diminished domestic and international performance after the stock market listing. Click here to read more…



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Football fans and food: a case study of a football club in the English Premier League

The WHO and the European Union recognise that poor nutrition is a leading cause of the major non-communicable diseases, including CVD, type 2 diabetes, certain types of cancer, and contributes substantially to the global burden of disease, death and disability. Therefore, it is no surprise that Rayner and Scarborough report that, in the UK, food-related ill health is responsible for approximately 10% of morbidity and mortality and costs the National Health Service approximately £6 billion annually. In addition, the diets of those on low incomes may contribute significantly to health inequalities, as they can fall considerably short of the latest nutritional recommendations. Read more..

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Filed under Free Cases, Miscellaneous, Organizational Health & Safety

A Case Study Advantages of Sponsorship

Manchester United and Vodafone each stand to benefit enormously from their sponsorship and commercial alliance. From Vodafone’s point of view, having its name on the shirts of the world’s best known and most highly visible football club is a clear benefit. The partnership has done much more than that, however.

Advantages of Sponsorship

Equally important, Vodafone has become Manchester United’s communication and technology partner, enabling the fans of the club to get news and information on the Reds wherever they are, through Vodafone’s value-added services. Also, because Manchester United has a global fan base, Vodafone’s alliance with the club is enabling Vodafone to develop its own global presence. Click here to read more…

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