Case Study about Factors Influencing on Online Shopping Attitude and Intention of Mongolian Consumers
Abstract: The purpose of this study was to investigate Mongolian consumer perception of online shopping, as well as the factors influencing on their attitude toward online shopping and their effect on their intention toward online shopping. Sample of this study included online shopping consumers of Mongolian. The study used e-survey to collect data with 107 (10.7%) valid data. The regression analysis was used to analysis the relationship between dependent and independent variables, and discovered mediation. The results of this study found that consumer innovativeness, perceived benefits and perceived risk are important determining factors influencing online shopping.
Introduction: E-commerce referred to the buying and selling of products, services, that through electronic network. Online shopping was one of the most important activities of E-commerce. Online shopping activity was broadly defined, included finding online retailers and products, searching for product information, selecting payment options, communicating with other consumers, and purchasing products or services (Cai & Cude, 2008). Many online retail outlets made a noticeable effort to reach Mongolian consumers, but most of them have suffered loss and have detracted their investment because of insufficient customer base. Therefore, the online shopping behavior of Mongolian consumers needed to reveal. keep reading..
Case Study about Diversified Distribution Solutions, Inc
Overview: Diversified Distribution Solutions, Inc. (DDS) provides total supply chain management services to a number of market sectors, particularly major retailers and distributors.
Situation Analysis: With a customer base that includes some of the most recognizable companies in North America, DDS decided a few years ago to take the company to the next level. Wade Wilson, Executive Sponsor at DDS, knew that to accomplish this, they would need a set of inventory management solutions to provide scalable growth, incorporate innovative solutions, and most importantly, these solutions would be part of the strategic foundation on which they intended to build.
Case Study about Implementation of Customer Profitability Analysis
Abstract: customer profitability analysis (CPA), firms can determine the profit contribution of customer segments and/or individual customers. This article presents an approach for the implementation of CPA. The implementation process is illustrated using a case study of a firm producing and selling professional cleaning products. The case study highlights specific issues related to CPA in an industrial setting, and the results provide examples of the possible benefits of implementing a process of regular CPA.
Introduction: Within any given customer base, there will be differences in the revenues customers generate for the firm and in the costs the firm has to incur to secure those revenues. While most firms will know the customer revenues, many firms are unaware of all costs associated with customer relationships. In general, product costs will be known for each customer, but sales and marketing, service, and support costs are mostly treated as overhead. Customer profitability analysis (CPA) refers to the allocation of revenues and costs to customer segments or individual customers, such that the profitability of those segments and/or individual customers can be calculated.
Introduction: Jeenys Restaurant is a national chain cafe restaurant with a dedicated customer base, which is known for its best service, good quality food and family dining flair. But in the past year, the company has seen a manifest decline in its sales. The decline in sales is increasing as every fiscal quarter passes by. The reason behind decline in sales is totally unknown to the company.The restaurant has not changed layout or menu options within the past several years. The hypothesized root cause of the problem is poor customer satisfaction. This research will help to analysis the main root cause of sales decline.
Research Objectives: As impact of global recession is still affecting large number of household in United Kingdom with their buying behaviour, it is important to find out if customer satisfaction with particular restaurant is the main cause or there are other factors. This research is going to use primary data by developing questionnaire to the restaurant customers, which helps to find out actual problem and weakness of current situation of the restaurant. The purpose of the literature review is to analyse past experience relating to customer satisfaction elements of the food and dining industry while emphasising on the sales increment. As I am working as a Manager in this restaurant, this research with help of primary data will analyse the customer’s attitude towards its service and experience, which will help to find out main reason behind downward sales line…
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A Case Study on Quality Assurance: Business Challenges: Customer base subscribes to online data reports of various markets. The client had no formal product life cycle management and software development life cycle. In addition, it was not properly documenting and analyzing defects, testing applications and maintaining standards. As a result, it was difficult to measure the effectiveness of testing and, in effect, the software quality. The company needed to establish a quality assurance(QA) structure that would meet industry standards..
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A Bradford-based tent and marquee specialist is venturing into the field of luxury ‘glamping’ with new product lines thanks to a £70,000 investment from Finance Yorkshire. The company – which started in 1896 as Bradford Cover and Twine Company – manufactures tents for youth groups, tour and adventure holiday operators as well as garden marquees and soft play equipment for individual as well as large international clients. BCT Outdoors Director Chris Fawcett said: “The company’s success relies heavily on research and development and listening to customers, and this philosophy, backed by traditional skills, has enabled the company to build a large customer base both at home and abroad..
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The age of virtualization has instigated enormous change in the way we think about and conduct business. Perhaps no other sector has undergone a more dramatic transition from paper-based to digital transactions as the check printing industry, which has witnessed an unprecedented decline in its traditional services. This is what happened to one Fortune 500 institution largely known for its check printing services.
They called on us to help identify these untapped opportunities and explore new avenues of growth. Because the company’s largest customer base included more than 6,000 banks—and subsequently, the millions of customers who patron those banks—the leaders knew they had a strategic advantage in the marketplace. The challenge was keying in how to use that position to overcome a rapidly declining check-writing business…
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Campaign Management & Predictive Analytics Solution for an Insurance Major
The customer is a US-based Fortune 100 insurance major operating in India through a joint venture with one of India’s leading multi-business conglomerates. The customer has put in place an agency distribution hub-and-spoke model to deepen rural penetration to grow the business through additional distribution channels.
Sales is driven through a multi-channel strategy covering 33 bancassurance relationships, 14 corporate agency tie-ups and direct sales force at 14 locations and 133 (13 hubs, 120 spokes) offices. The company’s product lines include 36 products and eight riders for life and health insurance as well as six products and seven riders in group insurance business providing best-fit policies to customers. However, the customer needed to address the following issues to improve customer service and boost its business:
• Consolidate customer base of over three million serviced by insurance agents and channel sales personnel
• Track and record performance of the marketing investments and tap opportunities lost due to inability to identify and service the orphaned customers. Click here to read more…
Challenges: Wildfire was profitable nearly from the start, building a large and diverse customer base that included Facebook, AT&T, Pepsi, Sony, Unilever and Yahoo. The founders were able to bootstrap and finance the company’s rapid expansion with current cash flow. However, they believed a financial partner could help them navigate future growth and prepare the company for an eventual public offering or strategic acquisition.
Solutions: Summit Partners made a growth equity investment in Wildfire. Over the next two years, Summit worked in partnership with Wildfire’s team to recruit leading sales, marketing and financial executives. Summit also assisted Wildfire in scaling its inside sales organization and expanding its geographic reach beyond the United States, opening offices in London, Paris, Singapore and Munich. Read more..
Introduction: Exelon Corporation is one of the leading providers of energy services in the United States. It has a customer base of approximately 5 million, and is the largest nuclear operator in the United States with more than 16,500 megawatts of nuclear capacity. Exelon is a trendsetter in the power marketing, deregulated energy, and elecommunications and infrastructure services marketplace.
The First Step: Smoothing Out Mergers Through Processes, When Peco and Unicom merged in 2000 to form Exelon Corporation, the power marketing division of Exelon (the Power Team) took up the challenge of mapping and modeling approximately 150 processes in less than four months. The resulting streamlined models represented the future business processes, which would serve as company standards within the newly formed Exelon Power Team. Click here to read more…