Case Study about Business Participation in Welfare-to-Work
Benefits of Welfare-to-Work Involvement Corporate citizenship motivated American Airlines, a member of the government-initiated Welfare to Work Partnership, to begin its welfare-to-work efforts. The airline also saw an opportunity to broaden its pool of applicants for entry-level jobs. The program has helped AA hire quality employees, while reducing hiring time and probably hiring costs as well. These benefits drive AA’s welfare-towork efforts.
Highlights of Welfare-to-Work Involvement Since late 1996, American Airlines and affiliated companies have hired 1,200 welfare recipients. AA hires welfare recipients mainly for part-time jobs in its airport operations, with starting pay of about $7.50 to $8.50 per hour, and full-time jobs in its reservation operation, with starting pay of $7 per hour. Rather than create in-house programs, AA partners with community-based non-profit organizations to ready welfare recipients for employment. AA does not see preparing welfare recipients for employment as one of its core competencies.
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