Category Archives: Tweets

Tweets

Twitter Weekly Updates for 2010-11-13

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Twitter Weekly Updates for 2010-10-30

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Twitter Weekly Updates for 2010-12-11

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Twitter Weekly Updates for 2010-11-20

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Twitter Weekly Updates for 2011-01-01

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Twitter Weekly Updates for 2010-12-18

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Twitter Weekly Updates for 2010-11-06

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@coffeegroundz: Strengthening the bond with customers


CoffeeGroundz is a popular, albeit modest, Houston, TX based independent coffee shop that sells a variety of locally roasted coffee, tea, pastries, sandwiches, and alcoholic beverages. There are a couple of booths, 16 tables and another ten on the patio. If you come to CoffeeGroundz, J.R. Cohen, its general manager, strives to make sure “you feel at home.”…click here to read ahead

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Case Study on Mercedes-Benz Tweet Race

Did everyone catch the Mercedes-Benz Tweet Race back in February this year? Well, they were a few days late due to some bad weather, but they made it through and here is the campaign case study to prove it was a big success.

The campaign had almost 30,000 active participants with over 72,000 Facebook Fans and 77,000 Twitter Followers who generated over 150,000+ tweets to power the cars. The campaign videos generated about 2 million views, while the twitter reach pushed over the 25 million mark.

Aside from the numbers, the Mercedes-Benz Tweet Race was a great way to try something a little different, and by utilising simple ways to get involved, along with enough interesting, ongoing event content, they’ve created a very successful campaign.

Click here to read more on Mercedes-Benz Tweet Race

Mercedes

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@JetBlue: It’s fun, but does it scale?

When JetBlue joined Twitter in the spring of 2007, it was one of the first major brands to do so. Today, the company has nearly a million followers, and its account is often cited as an example of smart corporate twittering. But the company started out on Twitter with modest goals. It wanted to help customers…click here to read ahead

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