Social Networking: Threatening the Monster and Its Likes?
Very contemporary in nature, this case study was written to analyse the use of social networking as a source of recruitment and also to trigger a discussion on the possibility of social networking sites becoming a formidable competitive threat to on-line recruitment sites. Over the years, Internet has gained popularity in recruitment both among employers and among job seekers. Given the popularity of job sites, in the US alone, there are almost 50,000 job sites – Monster.com, Yahoo! HotJobs.com and CareerBuilder.com, being the front-runners. While job sites were one of the predominant ways of using the Internet in recruitment, the latest fad is to use social networking sites. Click here to read more…
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