by | January 21, 2013 · 12:52 pm
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Case Study of Blueport Commerce

E-commerce has certainly changed in the past decade. Back then, most e-commerce sales involved relatively inexpensive items: books, CDs, clothing, and other goods that were easy to sell and ship online. Today, consumers are much more apt to buy complex, big-ticket items online including furniture, automobiles and other well thought-out purchases — an online market segment often referred to as “considered commerce.”



Case Study of Blueport Commerce


Blueport Commerce is one of the major players in the considered commerce market. Originally founded in 1999 as the Web portal Furniture.com, the company quickly became the furniture industry’s leading e-commerce destination. Building on that success, Blueport Commerce took its decade of experience and developed an e-commerce platform designed for big ticket retailers including furniture, flooring and lighting, to help them deliver increased profits.
Click here to learn more on Blueport Commerce






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