Outback WA Pilbara town Port Hedland boasts a permanent population of just 14,000, but it punches way above its weight for the Australian economy as a major transport hub of iron ore. And competition for housing is blistering! In the next five years, Port Hedland’s housing stock of 6,000 is set to double to cater for the growing number of FIFO (fly in fly out) and local workers. Local real estate agents are at the heart of the action. Jan Ford Real Estate (JFRE) owner Jan Ford says her business, like her hometown, has been on a massive growth trajectory with sales doubling over the past year.
Key to her success has been JFRE’s adoption of mobile technology – tablets and smartphones – powered by Telstra’s Next G® Mobile network. These devices have helped JFRE slash processing times by more than 90 per cent. “At any given time 50 per cent of my staff are on the road – inspecting a property for sale, attending inspections, co-ordinating maintenance, or seeking approvals from landlords – it’s an endless task list,” Jan said. “Through mobile technology we can quickly take our sales properties to market and turn around rental properties to meet tenancy demands…
Click here to learn further about Jan Ford Real Estate (JFRE)
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