How an Open to Buy Played a Key Role in Turning a Company Around
During its centennial year, Dick Hite of Norton ditto agreed to share one of the key aspects of his success. Since 1908, Norton Ditto has been the premier fashion retailer in Houston, Texas. From the early days when the store’s typical customer arrived at the downtown store in a horse and buggy to the Texas oil boom of the Eighties, Norton Ditto continued to grow. Like so many independent retailers, Norton Ditto experienced some tough times at the turn of the century. Mr. Dick Hite, the nephew of Ben and Sarah Ditto learned the retail business while working in the store from 1969 – 1984. In 1994 he returned to the store, and in 2003 became the principle owner and CEO.
This year Norton Ditto is expanding their operation to two new stores. He took on the challenge to turn around the company and has had incredible financial success in assuring Norton Ditto’s continued place as a Houston tradition for the 21st century. Excellent consulting and effective merchandise planning and controls are key ingredients to their turn around success. Though well experienced in the retail industry as well as his experience in sales and marketing (he was a frequent speaker for the PGA), Mr. Hite looked outside his already strong staff for additional assistance to develop a management plan. He knew that the key to turning around Norton Ditto’s fortunes would be based on implementing an effective Open to Buy plan to increase their profitability. Find out more for Norton Ditto
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