Continental has changed the way it does business. Using strategic and tactical decision-making analytics, Continental’s EDW helps the airline continually alter its models and analyze ways in which the business might be positively changed. Every day, employees study potential cost cutting and revenue opportunities.
Everything is questioned. Business analytics helps management dig into regional numbers, country numbers and individual flights to pinpoint successes and problem areas. Action can be taken immediately, ensuring maximum profitability and smooth operations…
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