Business Needs: ESL Industries is a small manufacturer of office cabinets, museum exhibit cabinets, polycarbonate wine glasses, and stationery products, most of which are designed to custom specifications. What makes ESL successful is its total focus on customer service. “Many of our products are custom-built for customers, who are very involved during the design and prototyping stages,” says Nick Beauchamp, Director of ESL Industries. “But once the jobs enter manufacturing, the process becomes invisible to them.” ESL wanted to find ways to better communicate with customers through the entire product life cycle—and also keep data safe..
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